Educational Training/Blog

What’s your next big move?

You’re on a mission to create a sustainable and rewarding business in book publishing you love and I’m here to provide you with the tools and opportunities you need to do exactly that.

Thank you so much, Claudia. You need to know how much I enjoy, and have learnt from, your weekly missives. You are a sane, strong, and yet kind voice amidst so much hype and noise. And you are fun!”

Octavia Randolph | Author of Historical Novels | USA & Sweden

I always look forward to your optimistic emails. Stay so confident and positive.

Silke F. | Foreign Rights & Licensing | Germany

Thanks for all of your Monday morning motivational emails.

Michael C. | CEO & Publisher & Author | USA

Dear Claudia, This is the first sincere, not formal and so spiritual thank-you letter…we have received. We appreciate…this attitude! I do think publishing is about more than just business and profit. And actually, all businesses should have a social role in mind. Thank you for the personal and very encouraging letter! Will be in touch again soon!”

Katalina S. | Literary & Film Agent | Bulgaria

Just to finally let you know, Claudia, that although my current publisher maintains all rights, foreign and domestic to my most recent book, I’ve thoroughly enjoyed reading your Love Letters to Bookworms for several years. Very good fortune to you, and I’ll continue to follow your love letters….

Dan B. | Author | USA

Love Letter To Bookworms

Surround yourself with positive people by joining my book-loving community here!

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full of love, support and encouragement.

Want to boost your biz in book publishing — as a passionate publisher, empowered author, literary blogger, foreign rights agency or literary agent — with uplifting ideas, positive content and strategic insights?

Want real, relatable and helpful stories, that feel like I’m your BFF is texting you?

Want more joy, creativity and passion in your workday, reach an international audience and make money doing what you love?

This is for YOU!

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Hey Future Genius, Stop Overthinking! Claudia Wittmann — C’est Moi Or Some REAL Stuff About Me

My Love Letter To Bookworms brings you the best of what I’ve learned over the past years of being an entrepreneur, and you have an enormous opportunity to catch it all, so you can supercharge your focus to create your best work.

Here’s A Peek Inside:

Can’t Make A Decision?

What’s Your Trouble Spot? Artificial Intelligence (AI) And Copyright – Why Trying To Control AI Companies Is A Waste Of Time & What You Need To Do Instead (To Protect Your Creative Work As An Artist) That Actually Works.

Artificial Intelligence (AI) – Friend Or Foe? Say Hello To AI: Your Small Business’s New BFF!

Become A Writer? Going Freelance? Founding In Book Publishing. Know What You Need. From Idea To Reality: 15 Things Creators DON’T Need To Move Forward

Fancy Swimming With Sharks? Sweet Revenge — But At What Price? Which Is More Important Money Or Reputation? What Happens, When You Share Your Raw Truth In Book Publishing With Someone You Don’t Know Quite Well

„Kill Your Darlings“ — Wondering If You Should Stick It Out Or Let It Go? Have A “Darling” You’re Holding On Too Tightly? Sometimes Cutting Unnecessary Stuff Out Makes Your Business 10 Times More Compelling. Here’s One Thing You Won’t Feel Bad About When You Cut It

How To Set And Achieve Your Annual Goals: The Step-By-Step Method For Going From Starving Creative To Thriving Creator

Are You Tired Of Feeling Stuck? You NEED To Read THIS. Feel Free To Use These Examples As A Starting Point For Your Own Situation

To Pitch, Or Not To Pitch, That Is The Question: Why You Need To Do Business During A Global Crisis

4 Things You DON’T Wanna Hear…The Most Common Writing Blockers, You’re NOT Gonna Want To Hear, Especially If You’re Having A Hard Time And How To Overcome It

Stuck In The “Where To Start” Spiral, When It Comes To Book Rights? 5 Things To Start With When It Comes To Global Book Rights Licensing (No Agent Required)

Money Or Love? Should You E V E R Work For FREE? Here’re The 3 Most Reliable & Practical Options On How Making A Point Without Making An Enemy

What They Don’t Teach You: The Good, The Bad And The Mean Requests For Proposals (RFP) — And How Not Come Off As Desperate

LOVE This One…Forwarding: Create A Meaningful, Powerful Life You Love and Become The Person You Most Want To Be

Ready To Dream BIG? Here’s Your VIP Backstage Pass To Going Global From Day ONE

5 Must-Ask Questions Before You Unleash The Power Of Selling And Buying Book Rights In Publishing

Toe Stop, My Sweet Bookworm!

Wanna make your business feel like a total guilty pleasure? Click Love Letter To Bookworms or the pic below and your ride is just beginning!

Want To Accomplish A Big Goal?

When Was The Last Time You Checked Out Your Website & Did REALLY Look At It? Deafening Silence. (Argh!) Here’s A Printable Website Tune-Up Checklist To SuperCharge Your Business. 30+ Must-Dos To Fast-Track Your Growth

Want To Know The Secrets To Success And Creativity? Wake Up! How To ‘Rock Your Morning’ In Under 30 Steps

Start Off Right In The Right Direction: Get Instant Access To My New Favourite 5+1 Tools & Resources To Reach Your Business Goals

4 Ingredients Of The Secret Sauce To Being A Stalk-Worthy Book Brand & Stand Out In The Highly Competitive Global Book Publishing Market

Can I Have Your Life, Please? How To Brand Your Modern Publishing Business: 4 Keys To Getting It Right

What To Consider When Becoming Your Own Best Advocate. Tips For Book Publishing Creatives

No Tricks, Just Treats: Here’s The Only Thing You Need To Do (+ 3 Reasons Why) To Get Good At Marketing Yourself And Your Creative Endeavour On A Global Scale

Failure Rocket: The Lurking Danger Of The (Over) Confident Modern Publishing Entrepreneur — Or Why Your Brand Needs To Take A Stand

Imagine, Seeing Your Name, Work And Business In Foreign Print. Yeah, It’s Awesome — And I’ll Show You How To Get It

Because It’s Your Baby: Wanna Create A Strong, Intentional And Sustainable Brand In Book Publishing? 7 Steal-Worthy Tips For Modern Publishing Entrepreneurs At Any Stage Who’re Looking To Level Up How They Communicate Their Brand And Their Books To The World

Want To Fast Track Your Business Growth? Overcome Procrastination, Take Action And Get Global Recognition And Results

Make ’em Love You: Stand Out In A Sea Of Sameness And Tap Into The Real Power Of Branding

Taking The Shame Out Of Self-Promotion: Be Proud Of What You Do And Don’t Feel Ashamed To Draw Attention To Your Work

Can You Predict A Bestseller? Change Your Words, Change Your World

5 Straight-To-The-Point, Rock-Solid And Easy-To- Implement Tips To Stand Out And Stay Profitable In A Rapidly Changing Book Publishing Industry

No Matter What, Do This: Promote The Hell Out Of Your Existing Products And Services

STOP Doing This Or It Will Kill Your Creative Business: Skipping Your Unique Brand Voice And Ignoring Modern Marketing Altogether

If There’s ONE Thing You Should Never Delegate…It’s YOUR Marketing

Holy Cannoli! Can This Site Do The Dishes, Too? Here’s What I Learned Developing My New Website: 5 Quick Website Tips You Need To Know

Cybersecurity As USP: The Ultimate Starter Guide For Founders & Business Owners In The Creative Industry

15 Digital Resources That Offer Quick (And Often Cheap) Ways To Get You Started

3 Insanely Clever Ways To Market Your Biz Online On A Shoestring Budget

4 Resources To Make You An *Unstoppable* Foreign Rights Hero In Global Book Publishing

10 Money-Making Facts About E-Mail Marketing That Almost Everyone in Book Publishing Overlooks

Plough Stop, My Smart Bookworm!

Click Love Letter To Bookworms and make your business journey an exciting adventure!

Stuck In A Negative Thought Loop?

Are You And Your Writing Safe From AI-Training? Can You Prove Your Book, Manuscript, Cover, Artwork & Writing Are NOT AI-Generated? Better Be Ready For Higher Fences. Here’s What You Should Know To Nail Down How To Protect Yourself Better. Use These Tips To Guide You Forward.

Ever Woke Up To A Rude Comment In Your Inbox? You Don’t Have To Tolerate Anyone Being Mean Or Cruel. Here’s How To Handle Mean Remarks And Rude People — And Keep Going & Sharing Your Work

Mental Breakdown? You Shouldn’t Sacrifice Your Health And Well-Being To Achieve Your Goals

Limiting Beliefs Holding You Back? Stop Your Overflowing Imagination — The First Step Towards Making Positive Change. What Limiting Stories You’re Ready To Leave Behind?

Be Honest: How Are You Feeling Today? Here’re 5-Minute Mood Boosters For You To Have A Radiant Day Filled With Great Energy

How Creatives & Small Business Owners Can Navigate Global Inflation. Do This And The Return On Investment (ROI) Won’t Go Down By A Cent

“We Are The Average Of The 5 People We Spend The Most Time With? True Is, Who You Spend Your Time With Impacts Your Life, Your Happiness and Your Success. Here’re My Real-Life Tips On Surrounding Yourself With Positive And Not Toxic People

Nicely Done, You Lovely Book Rebel: Don’t Make New Year’s Resolutions — Check Out These 3 Fresh Things To Take A Moment To Breathe, Recover and Rest Instead — And Get My Tried-And-Tested Reco For The 7 Best Self-Publishing-Platforms For Books (& Then I’ll Become Your Best Inbox Buddy And I Promise Not A Clingy One

Is Everything On Fire In Your Business Right Now? Try These 3 Crazy Simple Stress-Relieving Tools You’re Not Using Yet For Staying Afloat When Everything Seems On Fire In Your Biz

The Sunk Cost Fallacy. Wait…WTF?!?! You’re In Situations That Don’t Make You Happy But You Continue To Invest Because You’re Too Afraid To Start Over Again. Here’re Smart Tactics & Examples To Say “F*ck that!“, And To Avoid Getting Trapped And Move On

Should I Try To Toughen Up? Be Less Sensitive? Here’s My Practical Advice When People Tell You That You’re „Too Sensitive“

Royally Screwed Up? We’ve All Been There. Here’s How To Recover Face-Saving After Making A Mistake And Make You Stronger & Wiser

Keen To Build Your Brand In A Time Of Crisis? One Click And You’ll Walk Away With The No 1 Growth Strategy To Create An Unforgettable Brand & 3 World Famous Recipes For FREE.

Too Tired To Take Care Of Yourself? How To Stop Hustling, Start Living And Become More Productive

When Things Start To Happen (Or Not Happen In The Way You’d Hoped): How To Stay Grounded In Stressful Situations

The Fear We Don’t Face Become Our Limits: Face Your Fear And Do It Anyway. Unlock Your Hidden Power, Become Courageous And Move Forward

Want To Avoid Deadbeat Projects And Nightmare Clients? Want To Survive, Thrive And Stay Sane In The Book Publishing Industry? Check Out These Most Common BIG Read Flags You Should Be Aware Of

Feeling An Increased Need For Your Mental & Emotional Well-Being? Stop Listening To Voices, Who Want You To Take On MORE — It Will Never Leave You Feeling Comfy, Happy & At Peace With Yourself. Here’re 5 Simple Ways To Beat Burnout & Stay Productive

Ever Felt Like Things Seemed Out Of Control And Headed For Disaster In Your Book Business? Trouble In Paradise? Fear Of Failure Or Why Getting Back Up Again After You Fall And Continue Is What Matters

Ever Wondered What Publishing Pros Actually Mean When They Describe Your Book As “Acclaimed”, “Gripping” Or “Ripped From The Headlines”? I’ll Decode A Few Common Publishing Buzzwords WARNING: After This, Dust Jacket Blurbs And Book Reviews Will Never Be The Same To You!

Intimidated By The ‘Big Kids’ In Global And Digital Book Publishing? This Will Help You Overcome Your Fear of Failure And Simplify Your Path To Success.

Feeling Incredibly Hurt By Criticism? Does This Make You Tense, Too? How To Deal With Disrespectful Criticism And Insults From Folks Who Combine A Strong Opinion With A Lack Of Knowledge (Trolls, Haters, Jerks).

Summer Break For You! Why Your Best Work Isn’t Achieved With Non-Stop Work. We All Need A Break — So Have A Wonderful Vacation.

Feeling Stuck Or Unsure? Need To Get Your Head Out Of Your Industry Sometimes? For Your Eyes Only: Here’re My “Drugs Of Choice” When I’m Feeling Deep In The Hole To Get Motivated Again

More Isn’t Always Better And “Non-Stop” Anything Isn’t Wise! Why Sometimes, It’s Best To Say Yes To Less To Never Burnout Again

Ever Felt Afraid Of What People Might Think About What You Have To Offer? Stop Worrying About What Others Think!

Permission To Go (And Grow) Slowly And BE EXTRA KIND With Yourself

How To Feel All High About Yourself And Your Biz

Spinout Stop, My Lovely Bookworm!

Click Love Letter To Bookworms or the pic below and join!

LoveLetterToBookworms2020_TheWittmannAgency

Want More Customers To Say, “YES, Please!”?

Why Pitching For Opportunities, Isn’t What You Think — How To Get More Visibility Gigs That You Can Use For More Revenue And Less Sales Pressure

“I Wasn’t Going To Buy Your Book…Rights…” I’m Sure You Have Heard It From A Couple Of People. Trying To Escape? Curious About The Power Of Storytelling? Read This Now If You Want To Give Your Marketing Wings And Wheels (+ 3 Brand-New Book Publishing Resources You Should Know About).

You Ghosting Me? Why Consistency Is Key To Your Marketing — Aim For Progress, Not Perfection.

The Shocking Truth — What Most People Get Wrong About Negotiations. Here’s The Hard But Good Truth To Be Prepared From Day One.

Have Competitors? Steal Their Traffic! How To Ethically Increase Traffic And Sales For Your Creative Book Publishing Business With These 5 Smart And Effective Things — Simply Explained For Non-Techies.

Want To Make Your Creative Biz More Unique And Compelling? How To Hide Goodies In Your Biz Content And Copy To Hook Your People, Motivate Them To Take Action, And Create Raving Fans For Life.

The Part Everyone In Book Publishing Has Trouble With — Struggling With People Resonating „Yes! I Want That!“, Because „Yes! I Want That!“ Is How You Get Paid.

How To Attract, Get And Wow Dream Clients. This ONE Simple, Unexpected and Irresistible Secret Will Make You ‚Click‘ With Someone You’ve Just Met And It Helps Get You Anything You Want.

Are You Trying To Say Too Much At Once? 5 Practical Steps To Simplify Your Brand Message. And This Doesn’t Have To Cost You ANY Money.

Don’t Fall Into This Dangerous Marketing Trap In Book Publishing! Here’s The Foundation Step To Avoid This Most Common Marketing Strategy.

I WISH More People In The Book Industry Asked Me This: Fix This Simple Mistake And Get Found.

Do You Struggle To Clearly Communicate And Pitch Your Message? Here’s An Important Tip For You On How To Get Replies To 90% Of Your Pitches.

Need A Bit Of Fame For Your Business? But You Feel Like It’s All Said And Done Before? Read This.

Fifty Shades Of Yeah – 3 Undeniable Lessons From A Hand Sanitiser, You’d Be Smart To Use Them In Your Own Business Branding And Marketing

It’s A YES. How To Make Your Book Publishing Endeavour Dream Come True And Flourish – From Products To Profits: 4 Essential Tips + Real-Life-Examples To Fall In Love With Marketing, Sales And Branding

Target Audience…What’s That? Be Careful Who You Talk To: How To Create Super-Targeted, Relevant Messaging For Your Dream Audience

52 Quick & Dirty Tips And Lessons I Have Learned Running This Business: May It Help You With Your Own

This Subject Line Secret Will Make Your E-Mails — Book Translation Rights Offers, Manuscript Proposals, Sales Pitches Or Follow-ups — Extra, Extra Click-Worthy

Let’s Have A Laugh: How To Make Your Marketing More Fun And Your Customers Laugh Without Losing Your Credibility

How To Sell Smarter Or An Idea Worth “Stealing” From Me

How To Get More Traffic, More Conversions, More Buyers Without Spending A Single Dime On Advertising

Digital BS Pause: How To Grow Your Publishing Business Internationally With Your Website

Let’s Talk About Costly And Embarrassing Business Fails Or How To Create Amazing Translated Licensing Material For A Global Reach

Be Instantly Recognizable! Yeah, YOU! How To Get Started With Photography And Pics To Inspire A Global Audience

Slam On Your Brakes, You’ve Reached The End.

Click Love Letter To Bookworms or the pic below to join right now !


LoveLetterToBookworms2020_TheWittmannAgency

12 Commonly Used Book Publishing Terms & What They Mean