Press & Media
Press, Guest Posts And Interviews.
If you’re looking for a genuine insider who lives and breathes global book publishing, international and foreign rights licensing, and modern book marketing strategy—well, that’s my happy place! Over the years, my work has caught the eye of leading industry media such as Total Licensing, Publishing Perspectives, Boersenblatt, and more, allowing me to share what’s working right now in the ever‑evolving world of publishing.
From spotting the next big trend to unpacking hands‑on case studies or guiding rights holders, publishers, and authors toward international success, I love turning complex challenges into simple, actionable ideas.
If you’d like expert commentary, an interview, or just a friendly conversation about the future of books, let’s make it happen. Please be in touch with media inquiries via The Wittmann Agency’s contact page — I’ll put the kettle on, and we’ll talk shop.
Dr Rachel Noorda, Director of Book Publishing & Associate Professor, Portland State University, USA.
Claudia was having a Zoom call with Rachel, a professor and researcher at Portland State University, USA, whose research centres around book publishing and marketing and entrepreneurship.
We dived into my educational and professional background, training and organisations for agents in Germany, impact of my location on my global business, role of agents in Germany, and differences between agenting in Germany and the US.
The conversation’s flowing and…fun! And will go into an academic article.
The Canadian Creative Industries Trade Mission to Germany, with a few select participants from both countries, took place from 05 May 2022 – 06 May 2022.
The Canadian trade delegation consisted of 30 promising companies in various creative sectors such as audiovisual, music, performing arts, book publishing, digital and interactive media, and fashion. The mission enabled representatives from those countries to network with potential business partners in their creative sectors and build and strengthen relationships with international buyers, suppliers, collaborators and partners. This mission aimed to deepen the understanding of the business environment, its opportunities and the characteristics of those countries.
Tipps an mein gründendes Ich (Founder’s Advice – A Letter To My Former Self) with Beate Mader.
If you haven’t yet found your personal business mentor, here are 10 tips for young or aspiring entrepreneurs to help get you started.
This post, “Lessons from 10 years of running an international solo business”, was written for Beate’s Vision3 blog.
The Canadian Creative Industries Virtual Trade Mission to Germany, with 175 participants from both countries, took place from 23 March 2021 to 25 March 2021.
This mission has brought together creative industries companies (buyers as well as suppliers) from Canada and Germany that show high export potential and readiness for the global market and operate in one of the following sectors: book publishing, music, performing arts, audiovisual, digital and interactive media, fashion and design.
Total Licensing is a worldwide licensing publication with more than 84,000 readers in 106 countries.
In addition to its regular circulation detailed above, this Winter 2016 issue of the magazine will have broad distribution at key fairs, including • Nuremberg Toy Fair • Kidscreen • New York Toy Fair • London Toy Fair.
UK’s leading online magazine of international book publishing news and opinions.
Finland Creative Industries Trade Mission to Germany, with 50 participants from Finland, took place from 28 August 2014 to 31 August 2014.
This mission has brought together creative industries companies (buyers as well as suppliers) from Finland and Germany that show high export potential and readiness for the global market and operate in one of the following sectors: book publishing, music, performing arts, visual arts, licensing, illustration, fashion and design.
Germany’s Frankfurter Buchmesse (Frankfurt Book Fair) is the world’s most important fair for the print and digital content business, as well as an outstanding social and cultural event.
Börsenblatt is Germany’s largest, longest-running (since 1834) and best-selling magazine (10,000 copies per month) in the book trade and publishing industry.
Germany’s Frankfurter Buchmesse (Frankfurt Book Fair) is the world’s most important fair for the print and digital content business, as well as an outstanding social and cultural event.
Buchreport (1970-2023) served as Germany’s key magazine for the German-language book trade and publishing sector.
BuchMarkt (1966–2024) was an ideas magazine for the book trade and publishing industry in Germany, available both in print and online.
SWR2 is a German internet radio network operated by the public broadcasting corporation SWR. It specialises in streaming historic original sounds, interviews, and speeches in the German language sourced from German audio archives. Please note: SWR2 has now become SWR Kultur in 2024.
